Agree to Disagree
Our brand team came up with a Youtube property for Netflix where 2 social media influencers would come together and debate a topic related to a Netflix show they feel deeply for. We designed the packaging for the same and tried to make it visually engaging as they go head to head in every round of the debate. The title treatment and all the slates have a coalition feel to them which signified the extreme difference in opinion among the influencers. The property performed pretty well and many more debates followed after the first one which dropped in Feb. The visual language worked for the property and we see many influencers from varied background be a part of this.